Interactive Site Leverages Forrester Research for Deep Dive into Internal Sales Process
INDIANAPOLIS (May 2, 2016) — TinderBox, a leader in sales productivity technologies, announced today that it has published The SaaS Buyer Journey Timeline, an interactive microsite that walks visitors through the company’s internal buying process.
Leveraging data from trusted market research company Forrester, The SaaS Buyer Journey Timeline identifies a host of data points that show how SaaS companies of similar size can attract, engage and maintain prospect interactions.
“Creating a visual representation of our own buyer journey gave us valuable insight into the sales process,” said David Kerr, chief operating officer at TinderBox. “With data points from Forrester, The SaaS Buyer Journey Timeline also serves as a way for other companies navigate their own process and the process of their customers.”
The SaaS Buyer Journey Timeline is free and is available online here.
The announcement of The SaaS Buyer Journey Timeline follows news of TinderBox being named one of The Indianapolis Star’s 2016 Top Workplaces.
Octiv provides a sales productivity platform designed to create efficiencies in process workflows for creating and managing documents and assets like sales presentations, quotes, proposals and contracts. Octiv integrates data from CRM, CPQ, ERP and other systems to streamline workflows, save time and accelerate sales opportunities. Founded in 2010, Octiv serves over 400 organizations including large enterprises such as General Electric and Siemens, and high-growth companies such as DoubleDutch and G/O Digital. To learn more visit www.Octiv.com.